Vampire Network Marketing
Vampire Network Marketing – Why No One Sells Retail To Mom!
By Michael Dlouhy
If you talk to 100 people, 99.9 of them will tell you they’ve never sold product retail to Mom. Why?
It’s because:
1. Products are too expensive.
2. You don’t feel right making money off Mom.
What’s the answer?
You must have value-priced products that you’re not ashamed of. The problem in network marketing is, companies have such massive overhead, they have to charge tremendous prices for their products in order to pay a commission.
When that happens, you cannot sell to Mom retail, because you know the price is way too high. So you’re always selling wholesale – and probably, not just to Mom. Most people can’t sell MLM products retail to anybody!
If your payplan is all about wholesale – in other words, it’s “recruit, recruit, recruit” – where is your retail profit?
If you’re in a business opportunity and it’s always about “recruit”, new blood, new blood, new blood … it’s called Vampire Network Marketing. You need to ask yourself whether you can have long-term success in a business where nobody sells products retail.
Hint: there’s a real logical answer to this question.
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Filed under: Choosing a MLM Company • Compensation Plans • Network Marketing
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